I’ve been producing content on human resources, payroll, and employee benefits since 2009. Along the way, I’ve worked with Axios HR, Workest/Zenefits, Business.com, MultiBriefs, SDA CPA Group, Paycom, CareConnect USA, IndustryNewsletters, Complete Payroll, Inova Payroll, Payentry, SurePayroll, and others. Additionally, I’m published in SHRM Online, SHRM HR Daily Newsletter, the American Payroll Association’s PAYTECH Magazine, HR.com (The Excellence), and Chattanooga’s EDGE Business Magazine.
Besides writing, I help clients define their content strategy from the ground up or on a partial basis. Strategizing includes identifying and prioritizing content goals, determining content formats, creating content roadmaps, improving existing content, and offering project direction. I also develop story concepts for blogs and other publication outlets.
To deliver growth-oriented content, I draw from my years of experience in payroll and benefits administration, my well-honed organizational skills, my journalistic and creative abilities, my proficiency in high-level research, and my knowledge of industry trends.
- My affinity for writing is boundless, extending to fiction, poetry, and educational nonfiction. Visit my writer & poet website to read my publications.
Back to Business:
I work with various types of companies in the HR, payroll, and benefits spaces — including service providers, technology vendors, professional organizations, consulting firms, recruiting agencies, online publishers, digital marketing agencies, and employers in general.
Browse my services to see how I can help you reach or exceed your content marketing goals. Check out my FAQs for answers to frequently asked questions. Send an email to grace[at]gracenferguson.com if you’re ready to dive in.
I look forward to communicating and collaborating with you!