Services

Writing Services

Articles

A flexible writer, I’ve created articles in blog, website, print, newsletter, and interview-based formats. I’m skilled at reaching different audiences, including business owners, executives, managers, and employees.  

Website Copy

Getting ready to launch a new website? I can write the copy from scratch. Do you already have a website but it’s failing to attract and engage prospects? I can rework the copy to help boost traffic and leads.

White Papers

A white paper allows you to educate and persuade your target audience about your products or services. Because it’s a technical and marketing document, it needs a versatile writer — one proficient in both types of writing.   

Guides & Manuals

Organizations must communicate an array of information to stakeholders, including employees at all levels. Informational guides and instructional manuals may be crucial to getting your message across. 

Webinar Write-Ups

You held or participated in a webinar with other thought leaders. Now, you need to share the discussion with a broader audience. Let me break down your webinar takeaways into a digestible written format.   

Case Studies

Case studies let you creatively demonstrate how specific products or services have successfully changed your customers’ lives. They’re powerful tools for developing buyer confidence in your company. 

Business Proposals

Your proposal introduces prospective clients to your company, including its mission and services. To be impactful, the proposal must align with the prospect’s values and objectives. I can deliver high-impact proposals that connect with prospect needs.      

Print & Digital Books

Have a book concept but need help bringing it to fruition? Let me hone your idea, dig deep into research, draft the outline, plus weave the narrative to your utmost satisfaction.

Research Reports

Before making a major business decision, it’s important to research the issue and compile reports that detail your findings. A seasoned researcher, I can help you uncover the information you need to make sound business decisions. 

I can provide social media posts plus standard SEO — such as keyword and keyphrase insertions, title tags, and meta descriptions. However, I do not offer targeted SEO research and strategies. If you have an SEO expert, I will work with them to optimize the content accordingly.

Content Strategy Services

Identify unique selling proposition and ideal customer profiles
Organize content funnels and prioritize content assets
Determine content themes for various asset types
Perform content research, from standard to in depth
Collaborate with client teams to develop content roadmaps
Implement content roadmaps to support client marketing efforts
Participate in project team meetings on a remote basis
Audit, proofread, fact-check, and edit existing content to improve asset value
Develop written content strategy and 12-month editorial calendar

Story Development Services

Ideation
Full Concept Development
Concept Improvement
Concept Implementation

Content Focus

Payroll, Time & Labor, Employee Benefits, Recruiting, Human Resources, Compliance, Technology, Work-Life, and More