Services

Content Writing Services

Articles

A flexible writer, I’ve created articles in blog, website, print, newsletter, and interview-based formats. I’m skilled at reaching different audiences, including business owners, executives, managers, and employees.  

Website Copy

Getting ready to launch a new website? I can write the copy from scratch. Do you already have a website but it’s failing to attract and engage prospects? I can rework the copy to help boost traffic and leads.

White Papers

A white paper allows you to educate and persuade your target audience about your products or services. Because it’s a technical and marketing document, it needs a versatile writer — one proficient in both types of writing.   

Guides & Manuals

Businesses must communicate an array of information to stakeholders, including employees at all levels of the organization. Informational guides and instructional manuals are critical to getting your message across. 

E-books

Research shows that print books remain more popular than digital books. However, studies also conclude that the number of Americans who read e-books is rising as device ownership increases. There’s a market for e-books — and I can help you reach it.

Case Studies

Case studies let you creatively demonstrate how specific products or services have successfully changed your customers’ lives. They’re powerful tools for developing buyer confidence in your company. 

Business Proposals

Your proposal introduces prospective clients to your company, including its mission and services. To be impactful, the proposal must align with the prospect’s values and objectives. I can deliver high-impact proposals that connect with prospect needs.      

Product Reviews

Why should potential clients trust what you’re selling? This is the pivotal question surrounding product reviews. As your reviewer, I’ll enlighten prospective buyers about your products or services. 

Research Reports

Before making a major business decision, it’s important to research the issue and compile reports that detail your findings. A seasoned researcher, I can help you uncover the information you need to make sound business decisions. 

I can provide social media posts plus basic SEO — such as keyword and keyphrase insertions, title tags, and meta descriptions.
However, if you require targeted SEO research, strategies, and tactics, I suggest working with an SEO expert.
I will collaborate with your SEO team to ensure proper content optimization.

Content Strategy Services

Identify unique selling proposition and ideal customer profiles

Organize content funnels and prioritize content assets

Determine content themes for various asset types

Perform content research, from standard to in depth

Collaborate with client teams to develop content roadmaps

Implement content roadmaps to support client marketing efforts

Participate in project team meetings on a remote basis

Audit, proofread, fact-check, and edit existing content to improve asset value

Develop written content strategy and 12-month editorial calendar

Pitch Development Services

FOR ARTICLE IDEAS TO MAGAZINES, TRADE PUBLICATIONS, AND ONLINE OUTLETS

Full Pitch Writing

Improvement of Existing Pitch

Light Pitch Editing

Story Concept Development

Content Focus

Payroll, Time & Labor, Employee Benefits, Recruiting, Human Resources, Compliance, Technology, Work-Life, and More